Now the DVD has such a foothold, how long do you see VHS staying around?

In the US market, for example, when we released Buffy Season One, we only released on DVD. On X-Files now, we only release those on DVD.

That�s because - and it�s very different between TV properties and films - the fans are now expecting to get a whole season in one package, as opposed to getting a couple of episodes at a time.

Why were the tapes released a couple of episodes at a time in the US?

It�s retail price points that we try to hit. It�s difficult to hit the price point if you�re into four or five tapes. Also we didn�t want to get into the extended recording time tapes, because of the durability of those, we don�t like using the super-thin tape. So there were lots of reasons. We�re now really looking at our TV properties as being a DVD medium.