America Online has teamed up with Warner Bros. Television and The WB Television Network to produce new mini-dramas to publicise Smallville.
Beginning today at 10pm ET and running to 20th May, the series of two to four minute video segments feature Chloe Sullivan (Allison Mack) editor of The Torch and friend of Clark Kent. The episodes are exclusive to AOL subscribers.
The Chloe Chronicles follow the reporter as she investigates the mysteries featured in the series, offering hidden messages and clues to forthcoming episodes.
Talking about the series, Lisa Gregorian, senior vice president, television, Warner Bros. Marketing Services, said:
"The Chloe Chronicles are a great way for Warner Bros. Television to extend the Smallville experience.
"Our goal is to create companion programming that offers new and exciting ways to engage the audience, just as music videos did for record promotion."
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