Coronation Street
The working title was Florizel Street until allegedly someone
in the offices of Granada pointed out that it sounded a bit like
a toilet cleaner. Whatever the truth is, with a change of name it
certainly didn't go down the pan.
In 1960 Corrie made a brief appearance on regional
television to see what the reaction would be to the show. The TV
execs were dead against it and the big man with the chequebook was
more than a bit doubtful of the appeal of a show about the everyday
lives of a group of Northeners.
For the first month the show occupied itself with establishing
the characters - the woman who'd run the corner shop for 30 years
retired (bad timing), Elsie Tanner's son returned from borstal,
her daughter left (and then went back to) her Russian husband Ivan,
Ken Barlow embarked on his first ill-starred romance and another
character promptly died of a brain haemorrhage.
In 1961 the show went nationwide for the first time
under the new title of Coronation Street. It went out twice a week,
with Friday's episode being shown live and the following Monday's
edition shot straight afterwards. A far cry from the four episodes
a week we get today.
Despite the scepticism of the powers-that-be the
nation took Ena Sharples, Ken Barlow and Elsie Tanner to their hearts,
and tuned in in droves. By the end of the year it was the highest
rated show in the country and is now the longest running soap in
the world!
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