Basically a bottle of diluted washing-up liquid with a hoop to blow bubbles through. No party was complete without a bottle in your party-bag.
As well as looking pretty, kids soon found how much fun it was to hyperventilate while blowing a stream of bubbles, and how much it hurt when someone blew one into your eyes.
Many a carpet got an accidental shampoo as tub after tub got dropped by over-eager hands. Parents could hardly complain about the mess ... but they still did.